Jeff Koons x Louis Vuitton on “Masters” Collection

Oh, just scrolling down my feed, and wait, what is that? Am I reading this bright and clear?

The word is Louis Vuitton seems to be collaborating with contemporary artist Jeff Koons on a series of art inspired items.

Koons, who is best known for his installations of huge metallic balloon animals, threw in pieces of Leonardo Da Vinci, Peter Paul Rubens, Vincent van Gogh, Jean-Honoré Fragonard and Tiziano Vecelli (Titian). Louis Vuitton put the designs and so the truly eye-catching “Masters” series was born. The designs expand from classic shoulder bags, backpacks and bowling bags to wallets and scarves. All handheld items feature small bag-charms in the shape of a Koons balloon miniature, the painter’s surname, an LV monogram as well as a JK one, in bold metallic letters.

Mostly, this collection is not about luxurious items in a fashion form. While the designs will reach the expected high prices (ranging from $585 USD to $4,000 USD), it depicts the way each one of these infamous artworks needs to step out of the museum and into the real life; just the way the artist has imagined it to be. Koons has always been “uncool”. He has always had a knack of turning the most unexpected of faces and kitsch items into art (see the balloons as stated above, Michael Jackson and his ape pet or the metallic sculpture of Venus).

Find our more about the collection on www.louisvuitton.com

 

Source: VMagazine

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